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Friday, August 17, 2018

Website Design Tips for SEO And Online Promotion



Online Business Promotion

An effective web design can increase website traffic by making it convenient for site visitors and search engines like Google to see all its pages. Navigability is considered as a beneficial feature for SEO because search engines aim at providing the best website user experience. A clear and easy-to-follow website structure is considered more attractive than a website with heavy images as seen from the following website design tips.

Website Design Tips:

Plan how visitors will go and move on your website. A website should have a root or home page that is considered as the beginning point for most website visitors. This page must have well defined and clear links to other pages having appropriate content.     

Create a normal flow from general to related content. While planning design of your website,  aim to give a logical content flow, that should avoid complex links around your site. A website is considered as complex when a visitor requires to make several clicks to search content that they need.     

List general categories or topics as well as their subcategories or subtopics. Make a page for each general category or topic and provide its related pages. Assign a page for each sub-topic.

Creating a breadcrumb trail at either the bottom or top of every page is often suggested. A breadcrumb trail is a row of links to internal pages. This list helps users to navigate back to a section or previous page very easily.  Breadcrumbs often begin with the Home page at leftmost side link, followed by the further specific sections to the right.   

Generate 2 sitemaps. A site map for site visitors is a page which displays the structure or hierarchical listing of your site. This helps site users to easily see the overall contents of your site. A Sitemap for search engines is an XML format file in which all website pages are listed. Your site's XML Sitemap should be submitted to search engines so as to notify them of related newly created pages or other pages that may have not yet been detected during the process of crawling.

Use text for linking a homepage to other pages. Search engine robots are programmed in such a way that can only view text links rather than JavaScript or Flash files while indexing the web pages content.  A link appearing as an image or flash file can go unnoticed.

Create Design To Improve SEO and Online Business Promotion

A clear and minimum design can boost SEO more than a  loaded website with heavy graphics files that take a very long time to load and come on screen and may not be seen by the search engines. Internet marketing experts use the same website design tips to get more visitors and create indexing easy for search engines.

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